WHAT CHANGE ARE YOU TRYING TO CREATE?

Andrea Pacini —

Before you start designing slides or rehearsing lines, ask yourself: What change am I trying to create?

Do you want your audience to see something differently? Do something they hadn’t planned? Feel something more deeply?

A good presentation leads your audience somewhere new.

Every choice you make – what to include, what to leave out – should support that shift.

If the change feels too big for one talk, narrow it. Make it clear and achievable.

The real result of a great talk shows up after it ends.


Timeless Presenter, my new book on the principles of communication that never expire, will be released soon.

If you’d like to be notified when it’s out, you can join the early access list here.